Product formulation & innovation

The European food and drink industry is constantly responding to consumer demands by providing a wide range of nutritious, safe and enjoyable food products which differ in energy and nutrient content in the context of a balanced diet.

FoodDrinkEurope members have made a commitment to the EU Platform for Action on Diet, Physical Activity and Health to optimise the nutritional content when preparing existing products or creating innovating ones, whenever relevant and possible. The result is a greater choice of new, fortified and reviewed products in a greater variety of serving sizes that make it easier for European citizens to make healthy dietary choices.

What we’re doing

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Sausages low in fat and no additives


Vegetables in jars and cans


Food quality observatory


Valio’s sugar reduction project

VALIO - ETL-Finland

New convention for a balanced diet in Belgium


Platform for reformulation

PK ČR-Czech republic

Fruit juices and nectars


Nestlé Pledge on sugar reduction


Salt reduction in Greece


Salt reduction and health


National Food Programme


International Call for Well-Being – Product formulation and innovation

Mondelēz International