Product formulation & innovation

The European food and drink industry is constantly responding to consumer demands by providing a wide range of nutritious, safe and enjoyable food products which differ in energy and nutrient content in the context of a balanced diet.

FoodDrinkEurope members have made a commitment to the EU Platform for Action on Diet, Physical Activity and Health to optimise the nutritional content when preparing existing products or creating innovating ones, whenever relevant and possible. The result is a greater choice of new, fortified and reviewed products in a greater variety of serving sizes that make it easier for European citizens to make healthy dietary choices.

What we’re doing

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Salt reformulation in the food segment

Mars

Sugar reduction in soy and plant-based drinks

ENSA

Product composition

CAOBISCO

Fruit juices and nectars

AIJN

Platform for reformulation

PK ČR-Czech republic

FDII report on reformulation in products

FDII-Ireland

Sausages low in fat and no additives

Campofrio-Spain

Vegetables in jars and cans

PROFEL

Chocolate and confectionery products reformulation

Mars

Soft drinks

UNESDA

New agreement on product reformulation

FEDERALIMENTARE-Italy

Reducing trans fats

BLL-Germany