Product formulation & innovation

The European food and drink industry is constantly responding to consumer demands by providing a wide range of nutritious, safe and enjoyable food products which differ in energy and nutrient content in the context of a balanced diet.

FoodDrinkEurope members have made a commitment to the EU Platform for Action on Diet, Physical Activity and Health to optimise the nutritional content when preparing existing products or creating innovating ones, whenever relevant and possible. The result is a greater choice of new, fortified and reviewed products in a greater variety of serving sizes that make it easier for European citizens to make healthy dietary choices.

What we’re doing

Sort by

Food quality observatory


International Call for Well-Being – Product formulation and innovation

Mondelēz International

Making products healthier


New technologies for salt reduction


Product composition


In Europe, more than 380 new zero and low sugar beverages and over 280 reformulated beverages

The Coca-Cola Company

New convention for a balanced diet in Belgium


Rapeseed pork

HKScan FINLAND-Finland

Greek food industry initiatives on product reformulation


Sausages low in fat and no additives


Nestlé Pledge on sugar reduction


National Food Programme