Product formulation & innovation

The European food and drink industry is constantly responding to consumer demands by providing a wide range of nutritious, safe and enjoyable food products which differ in energy and nutrient content in the context of a balanced diet.

FoodDrinkEurope members have made a commitment to the EU Platform for Action on Diet, Physical Activity and Health to optimise the nutritional content when preparing existing products or creating innovating ones, whenever relevant and possible. The result is a greater choice of new, fortified and reviewed products in a greater variety of serving sizes that make it easier for European citizens to make healthy dietary choices.

What we’re doing

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Vitamin D

CEREALIS-Portugal

New agreement on product reformulation

FEDERALIMENTARE-Italy

New convention for a balanced diet in Belgium

FEVIA-Belgium

Vegetables in jars and cans

PROFEL

Food quality observatory

ANIA-France

Salt reformulation in the food segment

Mars

Innovation

Tate & Lyle

Salt reduction and health

DSM

Food composition

FIAB-Spain

Sugar reduction in soy and plant-based drinks

ENSA

Study on reformulation in the Czech market

PK ČR-Czech republic

Valio ValSa® – less salt with the same taste

VALIO - ETL-Finland