Mademoiselle Desserts UK have launched a new range of exquisite vegan desserts. Among them are an indulgent Vegan Chocolate Fudge Cake, a decadent Vegan Raspberry and Chocolate Tart and a Vegan Speculoos Cheesecake which has been awarded two stars in the 2019 Great Taste Awards. The new range has been specially developed to meet the growing demand for free from products that taste delicious enough to appeal to all, providing a free from option on a classic favourite that is unrecognisably vegan. Gareth Jones, Commercial Director for Mademoiselle Desserts UK explains that when developing vegan products “if it doesn’t taste as good as a non-vegan product, we don’t do it“. Vegan reimaginings of traditional best-sellers provide retailers with the opportunity to attract a new customer base in free from shoppers looking to indulge in previously unavailable products. However, Mademoiselle Desserts is also pioneering innovative new formats for its vegan range including its new Vegan Summer Berry Pull Apart Pudding launched in September 2019.
The pudding features soft and chewy sweet dough balls, layered with a fruity raspberry jam and topped with mixed berries. The entire vegan range offered by Mademoiselle Desserts is registered with the Vegan Society.