In 2017, Nestlé committed to remove at least 18000 tonnes of sugar from the products it sells in Europe by 2020. The result is that by 2020, Nestlé’s product range in Europe will have on average 5% less sugar than at present. The sugar reduction pledge is part of a larger set of global commitments by Nestlé announced on 7th March 2017.
The company announced the sugar reduction pledge at an EU event on childhood obesity in Malta. Speaking in a video message, Marco Settembri, Executive Vice President of Nestlé and director for Europe, Middle East and North Africa, stressed the importance of healthy nutrition: “When one in three children is overweight or obese, it is clear that we have to do more to offer them healthier choices and help promote an active lifestyle.”
Nestlé has been investing in making products healthier and tastier for many years, removing sugar, salt and fat while adding other nutrients like wholegrain. Over the last three years for example, Nestlé cut 11 300 tonnes of sugar from products in Europe that did not meet its own nutrition criteria.