In October 2015 Federalimentare signed a voluntary agreement with the Italian Ministry of Health, focused on food product reformulation: “Shared objectives for improving the nutritional characteristics of food products, with a particular focus on children (3-12 years)”. The period of reformulation is 2008-2018.
Targets for reformulation have been shared for three different categories of foods (not only specifically children’s products):
1) cereal & sweet (breakfast cereal, biscuits, salted snacks, potato chips, crackers, cakes)
2) beverage (soft drink, nectars/juices and fruit pulp)
3) dairy products and ice creams (yogurt, fermented milk, ice cream)
The Italian Ministry of Health has set up an ad hoc group to identify monitoring initiatives.