Product formulation & innovation

The European food and drink industry is constantly responding to consumer demands by providing a wide range of nutritious, safe and enjoyable food products which differ in energy and nutrient content in the context of a balanced diet.

FoodDrinkEurope members have made a commitment to the EU Platform for Action on Diet, Physical Activity and Health to optimise the nutritional content when preparing existing products or creating innovating ones, whenever relevant and possible. The result is a greater choice of new, fortified and reviewed products in a greater variety of serving sizes that make it easier for European citizens to make healthy dietary choices.

What we’re doing

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Salt reduction

Nestlé

Dehydrated products

PK ČR-Czech republic

Valio ValSa® – less salt with the same taste

VALIO - ETL-Finland

Green Giant improved sodium content of its canned vegetables in Europe

General Mills

Vegetables in jars and cans

PROFEL

Salt reduction and health

DSM

Reducing trans fats

BLL-Germany

National Food Programme

ANIA-France

Dietary habits and nutrient intakes in infants and toddlers

Danone

Reducing the salt content of sausage seasonings

SFDF-Scotland

Innovation

Tate & Lyle

Sugar and fat reduction

Pepsico