Product formulation & innovation

The European food and drink industry is constantly responding to consumer demands by providing a wide range of nutritious, safe and enjoyable food products which differ in energy and nutrient content in the context of a balanced diet.

FoodDrinkEurope members have made a commitment to the EU Platform for Action on Diet, Physical Activity and Health to optimise the nutritional content when preparing existing products or creating innovating ones, whenever relevant and possible. The result is a greater choice of new, fortified and reviewed products in a greater variety of serving sizes that make it easier for European citizens to make healthy dietary choices.

What we’re doing

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Study on reformulation in the Czech market

PK ČR-Czech republic

Valio’s sugar reduction project

VALIO - ETL-Finland

Reducing trans fats

BLL-Germany

Product reformulation in Greece

SEVT-Greece

Sustainable in a Generation Plan

Mars

Whole Grain Partnership

DI - Fødevarer-Denmark

Innovation

Tate & Lyle

Nutrition and Health Programme

ANIA-France

Dehydrated products

PK ČR-Czech republic

Estonian food & drink companies investing in product formulation

ETL-Estonia

New agreement on product reformulation

FEDERALIMENTARE-Italy

Valio ValSa® – less salt with the same taste

VALIO - ETL-Finland